We are a advisory firm focused on empowering self motivated and pro-active entrepreneurs enrich their businesses

We are a group of experienced finance and business experts collaborating to provide conducive services to nurture the entrepreneurial spirit. 

We have to our advantage, first hand experience, with leading organisations, of playing all the relevant roles around the fund raising and running the business. 

A typical fund raising transaction involves more than 2 stakeholders – beyond a lender and borrower, there are lawyers, technical valuers, auditors and company secretarial experts. A adept expert needs to juggle around all these functions getting the work done effectively. 

We have played all these roles and got the deals done directly or through our teams/ third-parties. 

We have collectively worked on fund raise in excess of Rs. 3000 Crore for small to large transactions. These have been transactions of various nature – pure debt (term loan or working capital), structured debt, private equity from banks, NBFCs, Mutual Funds, Private Equity funds etc. 

With aim of enabling the discerning and deserving entrepreneurs to fuel his / her dream, we have formalized the association through this platform – Via Negativa. More about the concept here. 

We aim to make the entrepreneurs self sufficient when it comes to business finance. That too in simplified way. Thus the tag line Business finance, simplified ! 

The Gaps

MSME sector in India contributes

~ 29% to the Nation’s GDP,

~ 42% of the Nation’s employment and

~ 45% to the Nation’s exports.

More than 90% of MSMEs in India are unorganised

More than 85% of the funding needs of the MSMEs are catered to by private/informal financing.

Majority of MSMEs don’t have in-house IT/Finance Team  

“in almost all our states, the cost of formalizing, of complying with the 58,000 different regulations and compliance, is so onerous that many firms say it’s better to remain informal.”

The Niti Aayog (erstwhile Planning Commission) proposed to promote mass entrepreneurship

The Intent

After having worked on many large transactions for leading organisations, while interacting with few entrepreneurs in friends and families, we realised there is a large gap in enabling such budding talent to expand their business ideas. 

India needs to to give employment to its 55% of population which is in working age (demographic dividend). 

Jobs may not be sufficient in numbers.

Mass Entrepreneurship is the solution to the challenge which would in turn also contribute to GDP.

So we need to encourage, empower and nurture the entrepreneur minds. 

Idea is to make the entrepreneur self sufficient in Business finance in a simplified way. 

Business needs finance. Yes. But funding alone is not the only solution for all your problems. It is only one of the ways of looking at the practical problems.

For example, if you have a flawed revenue model or non reliable customer or irritating but unavoidable vendor, no amount of loan can solve the underlying problems and make the business sustainable. 

We would analyse your business on “as is where is” basis. In consultation with you we would identify the problem areas and list our possible solutions. It might involve restructuring of certain ares of business, or at strategic level. 

We would be able to arrange optimum funds at competitive terms from the RBI / SEBI regulated institutions.

But we would do it in a different way. We would be happy to involve you personally to me you self sufficient.  

More than that, we would also work on finding and structuring commercial deals with your vendors, customers, new JV partners etc. 

Because, we strongly believe in the fact that throwing good money after bad money is not a good idea.

Finance:

Structured debt/equity (early stage/mature/last mile)

Term Loans / NCDs / project finance

Equity dilution

Established network across banks / NBFCs / FIs/ Mutual Funds /PE / AIF

Business Strategy:

Formulation of Business Strategy and Plan

Early stage hand holding for growing businesses

Contracts:

Contracts / deal structuring and negotiations

Turnaround/Revival/Restructuring

Succession Planning

Revival of business

Optimize business through restructuring

Capacity Building:

Personalized coaching for promoters / entrepreneurs with focus on making them self sufficient in business finance

• Rs.100 Crore special situation fund for a commercial real estate project.

• Rs. 50 Crore term loan for two NBFCs

• Structured, negotiated, availed Rs.300 Crore structured debt from a global PE fund

• Funding through structuring development rights Rs. 500 Crores

• Raised Rs. 1500 Crore through NCDs.

• Real Estate Project finance Rs. 700 Crore

• Successfully executed Sub Concession with H Energy for development of LNG Terminal

• Negotiated and signed Concession Agreement for new railway line under JV model with Konkan Railway Corp Ltd – for 33.7 km new rail line from Digni to Jaigarh.

Via Negativa Advisory LLP

| Sangli | Pune | Mumbai | UAE | Thailand | USA